This article is intended for artists and other stake holders in the field. Personally I see a big glaring lesson, let me explain. Our music groups, especially the popular bands and Taarab groups, perform an average of 4 shows a week. What do they make? Peanuts......sometimes not even enough to pay for a decent transport for the artists to get home.These well arranged and well advertised shows earn the artists more money in a day than several months of tiring unprepared shows.